The 2017 Contracting Success is all wrapped into one. This conference bundle includes all sessions that were recording at BSCAI's Contracting Success Conference in Las Vegas! This includes over 30 different speakers with topics ranging from Finance to Sales to Human Resources. These sessions can be applied to Small, Medium, or Large Business. Whatever category you fall within, we have education sessions for you.

Learn steps you can take today to increase the value of your company. Hear from the former owner and CEO and CFO of two of our industries largest companies, steps they took to increase the value of the companies before they sold.

Technology is in everyone’s daily lives from reading the newspaper, ordering a taxi, booking a flight, or video calling people on the other side of the world. Clients expectations have changed drastically over the past few years, and in a recent survey of 500 business owners, 96% said they are influenced by technology when hiring a cleaning company. This presentation will cover a recent article (see below): "How I won over 80% of my cleaning quotes by showcasing technology" and also focus on removing the stigma around technology. My main competitor is not another software company, it is pen and paper. I don't want to push my company, I want to put people at ease about technology and give them insights about how they can leverage their workforce (who is already trained and using software through social media and other channels) through software. Goals: Help displace the fears/stigma around technology, make it approachable, motivate them to comfortably and confidently search for a solution for themselves, and teach them how to communicate this to clients to better position them for a sale.

Speaker: Michael Brown, Co-Founder and CEO, Swept

If it seems like facility management companies are taking over the world; they are. For years successful contractors have moved to focus on owner-occupied facilities where there is pride of ownership, less budgetary pressure, more profitability and where premium service and relationships matter more. Now, it seems colossal real estate companies are out to “fix” this. The landscape is definitely changing. Major corporations are getting out of the facility business in droves. The message to executives is clear - “Let us use our experience and leverage to manage this non-core function and we’ll cut your costs significantly.” And, where does that money come from? Much of it, of course, is from cleaning. The question is, “What can you do about it?”

This session will explore current trends in facility management as they relate to cleaning; what FM’s look for, what they need, and what they fear most. We’ll also examine strategies proven to help protect existing business, and what opportunities the new world order may provide. Find out what the wizard is really doing behind the curtain.

Speaker: Michael Knight, Better World Consulting

There are many moving parts involved in marketing and the online elements increase in importance with each passing day. Your online presence is your key to success no matter what your business sells – no matter if all of your transactions are done face to face – no matter if you don’t yet see a way to get a return from your Facebook page – no matter if you’ve never bought an online ad.
 
Join Jean Hanson, Co-founder of The Janitorial Store and Certified Marketing Consultant, as she explains the stages of building your online presence and tips for getting it done.

The session will consist of sharing how the proper use of technology can improve execution and profit How to leverage a CRM/ERP/Financial package including budgeting, profit and loss tracking, customer service tracking and problem resolution, Human resource management, electronic timekeeping How to leverage digital marketing tools to grow your business; email drip campaigns, online marketing, website and search engine optimization and relevance Proper bidding and estimating by the numbers knowing the critical factors to measure and using productivity standards and software to properly estimate workload and costs Using Smart phones and laptops to improve customer service and people management Effective use of Skype and email to reduce your work week We will share how implementing these processes drove significant improvements across our operational metrics

In today's time of digital transformation, we are changing the industry in the way we integrate technology based applications. Through IOT technology, operators now have insights to what happens in their business in real time and can optimize performance through data analytics and alert based corrective action planning.

Speaker: Marc Robitzkat, Global Director of Marketing and Technology, Diversey

John Schwepker from Abstrakt Marketing Group, walks through how to plan and implement highly-sophisticated, in-house outbound and inbound lead generation programs.

Speaker: John Schwepker, Vice President of Sales, Abstrakt Marketing Group

Discover and rediscover ideas on marketing for sales and growth for your business. Walk away with actionable tools which you can implement as soon as you return to the office. Help your business grow to the next level, today!

The session will consist of sharing how the proper use of technology can improve execution and profit How to leverage a CRM/ERP/Financial package including budgeting, profit and loss tracking, customer service tracking and problem resolution, Human resource management, electronic timekeeping How to leverage digital marketing tools to grow your business; email drip campaigns, online marketing, website and search engine optimization and relevance Proper bidding and estimating by the numbers knowing the critical factors to measure and using productivity standards and software to properly estimate workload and costs Using Smart phones and laptops to improve customer service and people management Effective use of Skype and email to reduce your work week We will share how implementing these processes drove significant improvements across our operational metrics

John Schwepker, Director of Sales at Abstrakt Marketing Group, dissects sales processes and conveys how to effectively build and sustain a sales funnel that consistently yields new, profitable sales.  Topics to be addressed will include: building lists, collecting quality data, creating and maintain top-of-mind awareness with prospects, nurturing high-priority target accounts, generating new sales meetings, and much more.  After the session, attendees will walk away with a clear understanding of the most effective way to internally build or outsource an inside sales and marketing team.  These necessary steps to build a lead generation sales process will be broken down into clearly defined steps. 

Cause marketing is one of the fastest growing segments of marketing today. Good companies inspire customers; great companies inspire everyone! Too many companies put a disproportionate amount of weight on their advertising and services because that’s what brings in the money. Guess what—you’re still competing on price and quality. Great service will not create loyalty, but an unforgettable cause-driven brand will. Stop winning (and losing) based on quality, service, and price. Understand the NEW competition and how to attract customers who will buy for life. Stop selling the obvious and learn how to sell more with purpose and cause-driven inspiration.

How can Marketing Automation and Sales Enablement tools bring your sales and marketing process to the next level leading to shortened sales cycles and more closed deals. In this session we will explore CRM, email Marketing Automation, Proposal Creation/Delivery, Analytics, and how using these tools properly.

Your leads will not provide you with their contact information if you don't provide them something of value. We will discuss how to determine the type of content to provide them in exchange for contact information — info that is best suited for your industry and your leads. What they want and what they don't. What contact info do you really need? The importance of a solid privacy policy. How to create the contact they want. Most importantly: How to create a viable strategy. Creating the most powerful message. Measurable Results.

BSC’s are rapidly moving from a cleaning-centric model to a Facilities Maintenance centered model.  Research bears this out as BSC’s play a greater role in enhancing the facilities they clean.  BSC’s in turn are establishing stronger value propositions and greater relevance for the facilities they serve.  Lighting, Air Filtration, Restroom Renovations and General Repair are within your reach if you have dedication and a simple plan. This one hour session will provide you with an understanding of this growing segment and with the tools to succeed in it.

Speaker: Jim Perkins, Business Development Manager, Supplyworks

This session will look at the janitoral business and how technology can redefine your company; Why it matters to you, your business and your clients.

Speaker: Mike Brown, CEO, Swept